
EDGE is a relatively new company with a strong composites background,
specifically in the bicycle industry. Our engineers have worked for
bike industry companies such as Schwinn/GT, Specialized, Felt, Reynolds
and Easton. In fact, you're looking at over 30 years of carbon
experience - and that's just on the engineering side. Simply put, we're
a bunch of composite tech heads and we're not afraid of introducing and
investing in new design concepts, processes and technologies that
enable us to offer the absolute best products on the market today (not
to mention the things we're working on for tomorrow).
Of major
importance to us is that our wheels are proudly made in the Ogden,
Utah. Yes, we're an American company committed to American design,
engineering and manufacturing. You'll often find our president in the
lay-up tent rather than tapping on a Blackberry - and that's the
epitome of how we all work together to reach a common goal.
There
was a time that Edge only developed products for other companies. In
fact, we've been making all of the tubes and moulded parts for the
nation's most fastidious frame builders - Parlee, Independent
Fabrications, Calfee, Vanilla, Crumpton and Rugamer; custom artisans
who refuse to adopt the big box mentality. That said, their demands are
higher to the point of inspecting each and every tube used to build
their designs. When you're committed to the perfect marriage of art and
engineering, you don't settle for second best.
One thing you
won't find from Edge is a bunch of marketing hyperbola. Sure, we have a
great PR and marketing department, but we're 100% wholesome in our
statements, and we don't launch anything new until we're just as
satisfied that our products are the best they can possibly be. We're
not driven by a model year calendar. There's no fluff. No flash. Just
quality engineered components that are guaranteed to be the best you've
ever ridden - a statement we take incredibly seriously. You only have
to look at who we partner with to develop our distribution to
understand just how committed we are to checking every box that the
entire team is worthy of representing. It's all about walking it - and
we've put plenty of miles in; as have our athletes.
We sponsor
some incredible people, but you'd probably be even more surprised to
find that we also take care of world class athletes that aren't allowed
to run our decals because they're sponsored by our competitors. That
said, it's not just a compliment to the integrity of our products, it's
a necessity in the minds of some of the worlds most demanding athletes.
We can't tell you who they are... So we'll just leave that to you to go
hunt them out. Suffice to say, they're everywhere...